Gotta hand it to the fast growing DataSphere. The online solutions vendor has done deals with LocalTV LLC, Raycom and others. Could their offerings threaten WorldNow, Triton, and Emmis Interactive? Better yet, could their business model even hurt the local media partners they’re teaming up with? Funded by Fisher Communications, DataSphere clearly saw local media still struggling with turning a web profit. (even after all […]
The online news space is getting crowded. Maybe it’s time to start throwing some elbows? Digital marketing dollars of most small business, are still up for grabs. When you take these tiny but high volumes of mom & pop budgets, and combine them with the ‘asleep at the wheel’ efforts of traditional media, you can see why Reach […]
Traditional media execs got another digital wake call with the demotion of a respected Newspaper editor. The Reason? “he did not have the background in digital media necessary to lead the paper going forward.” Are we on the verge of a massive, media management overhaul?