Hyper Local News Sites | Hyper Revenue Watch

Hyper-Local gets Hyper-Competitive

Hyper local networks are popping up everywhere. Unfortunately, most struggle due to lack of cash flow and profitability. While their content and editorial oversight are quite strong, most lack sales and revenue expertise. This critical shortcoming allows other players to potentially take advantage, and swoop in with their own network that comes complete with a…

Hyper Local News Sites | Hyper Revenue Watch

AOL PATCH: Hyper-Local Sales a Priority

Patch; AOL’s bet on hyper-local news, is now executing the next phase of their highly anticipated roll-out. Many markets have reported recruiter inquiries, private meetings, and attempted poaching of traditional newsrooms. Some local bloggers are saying ‘no thanks’, while others are accepting the (reportedly) mediocre offers. The employment boards are brimming with Patch job posts looking for editors, regional publishers and…

Hyper Local News Sites | Hyper Revenue Watch | Newspaper

Newspaper Web Conference: E-EDGE

It’s no secret. I’m bullish on the future of Newspapers. Not only in it’s current print form, but it’s future as hyper-local, multi-media news/info organizations. Reverse publishing strategy, development of PROFITABLE online video/audio applications, and the re-training/re-deployment of sales & editorial staffs are just some of the areas that I am very enthusiastic about. So, I’ve ramped…