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Innovators Dilemma Predicted The Demise and Fall of Old Media

February 2, 2018 No Comments

The old school media death rattle is getting louder. Once trusted sources of information, local newspapers are either shutting down or dramatically scaling back their operations. In the process, they’re

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Shit Hitting Fan for Local Media

January 1, 2018 No Comments

The shit is really starting to hit the fan for local media. This time, with more shit and a more powerful fan. Newspaper, Radio & TV managers are in a

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How To Fix TOP 5 Small Business Web Marketing Problems

December 8, 2017 No Comments

After all these years, do small businesses STILL struggle with common internet marketing challenges? Yes, many still do. When made aware of their web marketing shortcomings, the smart ones fix

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How Radio Websites Can Increase Digital Sales

October 24, 2017 No Comments

How to drive more revenue from your radio station website and audio stream. This quick video highlights some easy ways to immediately boost your online sales efforts.

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Reduce Over-Reliance on Facebook, Twitter & YouTube, Before They Eat You Alive.

October 8, 2017 No Comments

Too many newsrooms still chasing those social media crumbs rationed by Facebook, Twitter and YouTube. WTF? First question: Why? Second question: How did Newspaper, Radio and TV lose their grip

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Using Drones for Hyper-Local News Coverage

September 11, 2017 No Comments

Perfect together. Hyper-local news & watchdog journalism. Mix in some WordPress as your CMS, add a smartphone and some simple pod-casting equipment… and you got yourself the start of a

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News Talk Radio Stations Still Dropping Ball With Web.

August 29, 2017 No Comments

After all these years, far too many radio station websites…suck….bad. And that’s too bad, especially for those AM news talk stations looking for relevance in a digital world. Didja know?

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WordPress, Podcasting & Social Media vs Newspaper & Radio News

August 17, 2017 No Comments

WATCH VIDEO > WordPress-powered websites, podcasting & social media continues to infringe upon legacy newspaper & radio titans. But are these new digital upstarts able to create sustainable business models

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WordPress Hyper-Local News Site: Reaching Passive Real Estate Customers

April 3, 2017 No Comments

At one time, Newspaper was the #1 place to start your home buying or apartment rental search. But no more. The Internet has virtually decimated that once fertile revenue stream.

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Is WordPress a Local Newspaper & Radio Killer?

February 25, 2017 No Comments

Some call WordPress a local newspaper killer. The open source, online publishing platform keeps getting better with age. WordPress levels the playing field for those who create, share and serve.

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Disrupting Radio & Newspaper. Podcast Powers Web in Atlantic City

February 14, 2017 No Comments

Guest interview on AC Primetime Radio. Playground Pier, Atlantic City. One of the most effective additions to our work with local news websites….has been ‘pod-casting’. Simply put, pod-casting is just

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Digital Outdoor Advertising in Atlantic City – Boardwalk ADS

November 8, 2016 No Comments

Outdoor advertising is one of the oldest forms of advertising. Big, bold, simple….and placed next to large groups of those passing by. A company called Impactivate has decided to bring

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