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Case Study: Custom Radio & WordPress Sales Program

Here’s a real world case study of how WordPress can keep a Radio advertiser happy.  WordPress is our sales weapon of choice. It reduces cost of operations by over 50%, and it’s easy to use. It’s keeps getting better as a content management system (CMS). Radio stations (and TV/Newspaper) suffer from websites controlled by non-sales…

classic mel toxic stories | Radio

SEE VIDEO: Y100 & WDRE DJ’s Reunite @ PHILLIES

Click thru to WATCH VIDEO. Y100-FM & WDRE AIR STAFF REUNITE FOR PHILLIES 1990’S RETRO NIGHT On Wednesday evening August 22, members of the air staff at Philadelphia’s now defunct alternative rock stations, Y100/WPLY (100.3 FM) and WDRE (103.9 FM) added to the festivities surrounding the Philadelphia Phillies’ 1990s Retro Night. The on-air DJs will…

Advertising | Hyper Local News Sites | Hyper Revenue Watch | Newspaper | Radio | Web 101 for Local Business

Can Local Media Attract Small Business?

It’s a fact. Local advertisers are moving more of their marketing dollars….to online. Understandably, sales reps for newspapers, radio and the Yellow Pages are not amused. While revenues are dropping at traditional media properties, they’re actually growing at digital-first companies that focus on helping the local advertiser. Have ya noticed? Pink slips and lay-offs happen…