Website Reviews & Training

How Radio Websites Can Increase Digital Sales

How to drive more revenue from your radio station website and audio stream. This quick video highlights some easy ways to immediately boost your online sales efforts.

Digital Diagnostic: WCPO TV Website in Cincinatti

WCPO Television in Cincinnati erected a pay wall in front of their web content earlier this year. Is it working out as planned? Well, that a closely guarded secret so far. As you may know, is not a fan of charging for ‘borderline commodity’ content. Wall Street Journal…yes. Local …

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Web 101 for Business. Tec-Smart in Hudson Valley

Local business, seasoned executives, budding entrepreneurs, and even school students need a little help with Web Marketing 101. Watch video promo. On May 20, Get Smart Digital will team up with The Ballston Journal at Hudson Valley Community College for a full day of digital workshops. No matter how much …

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Business Look Good on Mobile Device?

How does your business look on a mobile device? Should you pour lots of money into an app, or should you consider a mobile responsive web design using WordPress? In this video, we’ll take a look at the benefits of mobile friendly web design.

Tribune WGN in Chicago. Web Sales Fail.

Selling premium online ad inventory for pennies. That’s something still happening at many local Newspaper, TV & Radio station websites. With all the advanced ad inventory systems available today, we scratch our head when we still see dumb inventory management. Even though we love that they use WordPress as a …

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Habits of Profitable Local News Sites

What makes a local web strategy successful? It’s more that just growing page views, Facebook fans and winning industry accolades. Successful Newspaper, TV, Radio…and hyper local sites…. all have one thing in common: Lead by one person who has the absolute authority to do what it takes… to turn a profit …

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Go Direct. Hyper Local Roadmap to Revenue

We’ve been laying low for a while. That’s because our work with local websites has taken a much needed turn for the better. Instead of exclusively working with local media…we now GO DIRECT. We now do more work with local advertisers, business chambers and small municipalities. Why? That’s where the …

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Real Estate Talk with John Bolaris

Borrell Defends Online Sales Force Strategy

We disagreed with local media researcher; Gordon Borrell, with a recent post. Read it here: Separate Web Sales Inside Newspaper, Will Likely Fail. His many comments lead me to believe that our alternative points of view have ruffled some feathers. That was not our intention. The post did not sit …

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