Morris Reunites Web & Print Staff

For years, Internet research analysts have scared Newspaper and Broadcast companies  into thinking they had to create a separate staff for digital. While it sounds good on paper and some

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INMA Audience Summit; Mel Taylor PPT

Here’s my presentation deck from the INMA Audience Summit, Las Vegas, Oct. 24, 2011. Session was called: State of Circulation; Monetizing the Online Audience . Special thanks to Earl Wilkinson,

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Web Marketing 101 for Local Business

Newspaper’s Digital Competition

How Newspaper Can Beat Digital Competition. UPDATED for Oct 2011. Slide deck from this week’s webinar. Some competitors are familiar, others are not. Featured topics: Centro: Friend or Foe? gets crushed

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