Terrestrial Radio has survived a variety of digital threats over the years. Can it keep the winning streak alive?
Abacast and Radio-Info present a free webinar on January 26. Competing and Winning Against the New Threats to Radio
A different kind of local competitor is now making its move onto Radio’s turf. They have their sights set on small & mid-size business ad dollars which are the same budgets that Radio has gorged on for decades.
Join Mel Taylor of Mel Taylor Media and host, Michael Dalfonzo as they share with you specific instructions and best practices on how Radio can effectively compete and win against these new local competitors including Patch, Reach Local, DataSphere, Groupon, and various Hyper-local publishers.
Session attendees will get a comprehensive look at these online-only companies. Who they are, what they’re up to, and a look at their plans to take local ad share from you.
January 26th, 2011 1pm EST/10am PST