Why Traditional Media Chokes on Web
TV, Radio and Newspaper will need to address these issues, if they want to succeed in the new digital economy.
TV, Radio and Newspaper will need to address these issues, if they want to succeed in the new digital economy.
WE ARE SPARTANS ! So goes the battle cry from the movie….. ‘300’. Spartans are a proud people protecting their land and way of life from the incoming Persians. Do I smell a historical analogy coming on…
A movie about a local TV news team anchored by Ron Burgundy, becomes a hit. Did the writers really have to stretch their imagination in order to come up with bits for this Will Farrell…
Pandora eating Radio’s lunch? Pandora is the leading online music site with a serious buzz….and major advertiser support from Planters, The History Channel and many others. Recently, Pandora threw a party at a local Philly hot spot. It…
In 2007, WYSP Radio in Philadelphia, a CBS station, sent the mid-day team of Matt and Huggy.. packin’. Instead of hitting the beach, this radio duo took their show to the web. The loyal fan…
It’s obvious from the outstanding turn out we get for our “Web Advertising 101” seminars. In every city we travel to, from Chicago to Scranton, small and mid size businesses are moving more of their marketing…
The 2012 RAB Radio Show announced that CBS chief; Les Moonves, will keynote the upcoming event. YAWN. Will Les say something that’ll help YOU build your Radio business? Most doubt it. Expect just a rah-rah…