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How To Fix TOP 5 Small Business Web Marketing Problems

After all these years, do small businesses STILL struggle with common internet marketing challenges? Yes, many still do. When made aware of their web marketing shortcomings, …

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Borrell Reminds Radio That Digital Doom Still Lurking

Hear that giant sucking sound? That’s the noise of ad dollars flowing out of radio and newspaper, and into digital marketing products / solutions. Is radio …

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Local Newspaper & TV Still Use Failing CPM Model

Some (too many) local news sites are still practicing outdated methods of pricing their ad inventory. Specifically, the CPM or cost per thousand model of online …

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Your Banner Ads Suck. How to Fix Internet Marketing.

Nothing kills Internet revenue for hyper local media…. like crappy banner design. You work so hard explaining the benefits of advertising on your local news-site. Then …

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How to Close Half Million of New Web Revenue

Need a simple plan to increase your web revenue a your local Newspaper, TV or Radio company? It’s alot easier than you think. Did the boss …

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Fixing Common Mistakes of Newspaper Websites

Before a local advertiser hands over a portion of their marketing budget, they will take a good hard look at your site. They’re not interested in …

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Can Local Media Attract Small Business?

It’s a fact. Local advertisers are moving more of their marketing dollars….to online. Understandably, sales reps for newspapers, radio and the Yellow Pages are not amused. …

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Local TV, Radio & Newspapers Learn from Theme Parks ?

Took a break from posting for a few days due to some business travel in the Sunshine State. And as you could imagine, there are some nice …

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Dirty Little Secret. Little Profit in Web Buying?

Love that new show on AMC called Madmen. ( short for Madison Ave men ). The story of a 1960’s advertising agency pushing Lucky Strikes, Department stores, …

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