Website Reviews & Training

How Radio Websites Can Increase Digital Sales

How to drive more revenue from your radio station website and audio stream. This quick video highlights some easy ways to immediately boost your online sales efforts.

WordPress, Podcasting & Social Media vs Newspaper & Radio News

WATCH VIDEO > WordPress-powered websites, podcasting & social media continues to infringe upon legacy newspaper & radio titans. But are these new digital upstarts able to create sustainable business models for hyper-local news? Is it possible to profitably monetize a community website? The short answer is yes. The slightly longer answer is hell yeah. How …

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Digital Diagnostic: WCPO TV Website in Cincinatti

WCPO Television in Cincinnati erected a pay wall in front of their web content earlier this year. Is it working out as planned? Well, that a closely guarded secret so far. As you may know, www.GetSmartDigital.com is not a fan of charging for ‘borderline commodity’ content. Wall Street Journal…yes. Local news…no. But on occasion, we …

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Web 101 for Business. Tec-Smart in Hudson Valley

Local business, seasoned executives, budding entrepreneurs, and even school students need a little help with Web Marketing 101. Watch video promo. On May 20, Get Smart Digital will team up with The Ballston Journal at Hudson Valley Community College for a full day of digital workshops. No matter how much you already know about social …

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Business Look Good on Mobile Device?

How does your business look on a mobile device? Should you pour lots of money into an app, or should you consider a mobile responsive web design using WordPress? In this video, we’ll take a look at the benefits of mobile friendly web design.

Tribune WGN in Chicago. Web Sales Fail.

Selling premium online ad inventory for pennies. That’s something still happening at many local Newspaper, TV & Radio station websites. With all the advanced ad inventory systems available today, we scratch our head when we still see dumb inventory management. Even though we love that they use WordPress as a CMS, Tribune & WGN-TV in …

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Habits of Profitable Local News Sites

What makes a local web strategy successful? It’s more that just growing page views, Facebook fans and winning industry accolades. Successful Newspaper, TV, Radio…and hyper local sites…. all have one thing in common: Lead by one person who has the absolute authority to do what it takes… to turn a profit and grow share. This one person …

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Go Direct. Hyper Local Roadmap to Revenue

We’ve been laying low for a while. That’s because our work with local websites has taken a much needed turn for the better. Instead of exclusively working with local media…we now GO DIRECT. We now do more work with local advertisers, business chambers and small municipalities. Why? That’s where the money is. The Web allows …

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