How To Beat Patch. SNA Webinar

How To Beat PATCH and Other New, Local Web Competitors

Tuesday, December 14, 2010 1:00 PM Eastern Time

From Suburban Newspapers of America website:

An overwhelming number of SNA members have recently inquired about Patch and its presence in and around their market(s). In response to these requests, SNA has arranged for Mel Taylor to present a specific webinar and a Q & A opportunity for all SNA members. About the Webinar:

Mel Taylor, founder of Mel Taylor Media

A comprehensive look at the business and revenue models of Patch; the hyper-local initiative from AOL. Attendees will learn who they are, what some of their current & future plans are, and how and what they’re pitching local business. Most importantly, this webinar will offer proven methods in how to effectively beat Patch. This session will also take a broad look at others going after local ad budgets: Reach Local, DataSphere, Groupon, Facebook, Hyper-local sites and Pandora.

About our Speaker:

Mel Taylor is a Philadelphia-based consultant specializing in online revenue strategy and staff training. Mel also conducts ‘Web 101 workshops’ for small business. Recent clients include Tribune Newspapers,, Fox-TV, CBS Radio, & various hyper-local websites. Mel’s website can be found at


SNA Members: FREE, Click here to register; Nonmembers: $59, Click here to register

Note: Registration is required no later than 1 hour prior to the time listed above. If you have any questions regarding registration, please let us know: or 888-486-2466.

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